Currency: MXN
Use of proceeds: refinancing of liabilities
Industry: Tech Services
Alloy Capital ("Alloy") lent to one of Mexico's leading conversational messaging solutions providers. The credit will be used to refinance liabilities and allow the company to focus on strategic initiatives that will enable growth and its sustained profitability trajectory.
Our client is a B2B SaaS in the rapidly growing global market for conversational messaging solutions. The company offers products used by companies to automate their customer engagement using the most popular messaging channels, such as WhatsApp, Messenger, Instagram, Google Business Messages, Apple Messages for Business, RCS, and SMS. Our client provides companies with a robust product suite including messaging platforms, chatbots, artificial intelligence, native integrations to messaging channels, payment gateways, and enterprise software. Its products are used by some of the most important Retailers, Banks, Telcos, and Couriers in Mexico and LATAM.